One of the most important steps in carrying out market research is obviously identifying who your market is...
They say the past is a foreign country, and nowhere in the UK is that more true than Cornwall.
It’s amazing to think that in the modern world, there are still between 6,000 and 7,000 languages spoken – in fact, nobody even knows exactly how many!
What does One Global have in common with the market research companies we service?
What does One Global have in common with the market research companies we service?
There has always been a strange fascination in polls, those central pillars of the market research world...
Westerners of all stripes are probably looking forward to Friday this week...
Apart from the common refrain these days that young people using emoticons are destroying language and literacy...
There’s a saying in Arabic: إذا تحدثت إلى رجل بلغة يفهمها، ستصل إلى رأسه. إذا تحدثت إليه بلغته، ستصل إلى قلبه...
Social Media can be an unforgiving wild west of a territory for big brands and businesses...
Today, it has been said, we live in the Age of the Entrepreneur...
Nigeria is a country of many languages – among the most prominent, Yoruba, Igbo and Hausa, as well as English...
When considering how to market yourself to a global audience, it’s always a good idea to consider the kind of ideas that unite different cultures across the world...
For those who have spent their career in the language industry machine translation is not only the norm, but commonplace...
Understanding the reaction of your target audience to your product or service is basic, step one stuff for any business...
Streaming video sites like YouTube and Netflix have been one of the shock successes of the internet age...