Transadaptation or Transcreation
Transadaptation or transcreation is the creation of content directly in your target language or multilingual copywriting. Particularly beneficial for marketing materials since it overcomes many of the constraints imposed by the source culture and language, One Global is able to offer transadaptation services in over 200 languages.
Our transadapters are based in-country and have a proven track record in transadaptation and copywriting. Being based in-country allows them to stay up to the minute with cultural and linguistic trends that are so critical for high quality transadaptation projects.
When selecting transadapters, we take into consideration your desired style, brand and culture and welcome your input in this process, ensuring that the end result is as seamless as possible.
Internationalisation (abbreviation: i18n) – Is the process of designing a software application or website so that it can be adapted to various languages and regions without further code changes stage.